Monitoring Customer Traffic

Monitoring Customer Traffic Image

Challenge

Large retail stores require an easy-to-install solution for monitoring customer traffic in various parts of the store. These statistics can help optimize placement of products
and advertising, thus increasing sales.

Stores must obtain these statistics without altering the shopper’s experience.

Solution

To understand traffic flow and consumer habits in a retail environment, a SureCross FlexPower Node and a Banner MINI-BEAM sensor provide a discreet, peel-and-stick monitoring and counting solution.

Because there are no power wires or data cabling anchoring the devices to a specific location, it is easy to gather information in a specific location then move the device. Moved throughout the location to assess retail traffic and optimal store layout, this versatile system provides data to the Gateway located in the management office.


Featured Products

Performance Series Gateways and Nodes
Performance Series Gateways and Nodes

Create point-to-multi point networks that distribute I/O over large areas. Input and output types include discrete (dry contact, PNP/NPN), analog (0 to 10 V dc, 0 to 20 mA), temperature (thermocouple and RTD), and pulse counter.

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MINI-BEAM Series
MINI-BEAM Series

World's most popular photoelectric sensor. Compact, high-performance sensors with 18 mm threaded lens or side mount.

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